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"The Dream Sheet"

ONLINE ORDER FORM FOR COPY


STATION OR AGENCY/BILLING INFORMATION(First orders only. If you've ordered before, provide station or agency name and name of person placing order only.)

Name of person placing this order for copy:
**

Position:
**

Station call letters and dial position, or agency name:
**

STATION OR AGENCY
Address, line 1:


Address, line 2:

City:

Province/State:

Country:

Postal/Zip Code:

Phone number: (include area code)

This is the email your finished copy will be sent to. Your email and contact information will never be sold or given away. You will not be spammed or "opted-in" as a result of providing any information on this form.
Contact E-mail address?



What is your station's format or the format of the station your client intends to advertise on?:

What is your station's target demographic or the target demographic of the station your client intends to advertise on?:

The following is a series of questions designed to convey as much information as possible on the copy your client needs while requiring the least amount of typing from you. I chose not to break the form up into a bunch of shorter forms to prevent you from having to keep clicking "continue" and waiting for additional pages to load--all questions are on this one page.

You should not need to fill in all fields. What fields you complete will depend on whether you are in radio, TV, or with an advertising agency, and will depend as well on which fields you consider necessary. I have employed the most "yes or no," "select all that apply," and "choose one" fields as I could. Entries like client's business name, location, and phone number should be obvious in their necessity but I won't twist your arm to fill in all fields. That is at your discretion. You should keep in mind that the more detailed and complete the information you provide, the more suitable the finished copy will be per your client's specifications and needs.

CLIENT AND COPY INFORMATION

Name of client's business or company:

Only provide as much of your client's address information as you would like to appear in your ad copy.
Address:

City:

Province/State:

Country:

Postal/Zip Code:

Phone number: (include area code)

Will there be a co-op with this ad copy?: Yes No
How many times does the co-op name have to appear in the copy?:

What is the co-op name which must appear in the ad copy?:

Client's product or service:

Their website address which may be visited for additional information:

Finished copy is emailed back to you within 24 hours. With that in mind, script approval is needed by what date?:

Client's hook or specialty:

Client's slogan, tagline, or motto:


If your client does not have a slogan, tagline, or motto, would you like 3 suggestions for one submitted with your finished copy?: (NOTE: There is a separate fee for this service. Please see rate sheet for cost.)
Yes No

Client's 3 strongest selling points:



Should each of these 3 selling points...
have their own ad (ordering 3 spots) or...
should they all be incorporated into one ad?

Check all copy lengths needed:
:05 :10 :15 :30 :60

Ad type:

Ad type--If you chose "other," list here:

Ad type--If you chose event or promotion, list event or promotion here. If you chose focus, list the product or service to be focused on here:

Does your client have a jingle that this copy must fit into?
Yes No

If so, what kind of jingle is it?:

If you picked a jingle type other than full instrumental, what is the length of the available bed(s) and tag bed (if applicable) of the jingle for which you need ad copy?:

Copy qualities (check all that apply): [NOTE: If you choose options that are opposites of each other, it will be assumed you are receptive to using either type. Also, "bells & whistles" means you would like to utilize sfx.]

Urgency Straight read Light humor Off-the-wall humor High Energy Crazy Eddy Conversational Bells & Whistles Elegant/Refined Develope on-going Theme Serious Multi-character
If you don't see what you need above, list "other" here:

Often owners of small businesses have a child or other family member that they want to have written into their commercial. Is that the case here?:
Yes No

If so, provide information here. I.e., name, age, gender, etc.:

Does your client have a website that they want mentioned in their ad? :
Yes No
If so, please list it here:

ON TO SPECIFICS...

Use this space for copy points:

Use this space for specific instructions:

Use this space for any additional information:



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