How many times does the co-op name have to appear in the copy?:
What is the co-op name which must appear in the ad copy?:
Client's product or service:
Their website address which may be visited for additional information:
Finished copy is emailed back to you within 24 hours. With that in mind, script approval is needed by what date?:
Client's hook or specialty:
Client's slogan, tagline, or motto:
If your client does not have a slogan, tagline, or motto, would you like 3 suggestions for one submitted with your finished copy?: (NOTE: There is a separate fee for this service. Please see rate sheet for cost.)
Yes
No
Client's 3 strongest selling points:
Should each of these 3 selling points...
have their own ad (ordering 3 spots) or...
should they all be incorporated into one ad?
Check all copy lengths needed:
:05
:10
:15
:30
:60
Ad type:
Ad type--If you chose "other," list here:
Ad type--If you chose event or promotion, list event or promotion here. If you chose focus, list the product or service to be focused on here:
Does your client have a jingle that this copy must fit into?
Yes
No
If so, what kind of jingle is it?:
If you picked a jingle type other than full instrumental, what is the length of the available bed(s) and tag bed (if applicable) of the jingle for which you need ad copy?:
Copy qualities (check all that apply): [NOTE: If you choose options that are opposites of each other, it will be assumed you are receptive to using either type. Also, "bells & whistles" means you would like to utilize sfx.]
Urgency
Straight read
Light humor
Off-the-wall humor
High Energy
Crazy Eddy
Conversational
Bells & Whistles
Elegant/Refined
Develope on-going Theme
Serious
Multi-character
If you don't see what you need above, list "other" here:
Often owners of small businesses have a child or other family member that they want to have written into their commercial. Is that the case here?:
Yes
No
If so, provide information here. I.e., name, age, gender, etc.:
Does your client have a website that they want mentioned in their ad? :
Yes
No
If so, please list it here:
ON TO SPECIFICS...
Use this space for copy points:
Use this space for specific instructions:
Use this space for any additional information: